Jumat, 22 Juni 2012

Danau Toba


In ancient times in a village in North Sumatra, there lived a farmer named Toba alone in a flat and fertile valley. The farmer was working on the farm for the purpose of his life.

Besides working on his farm, sometimes he went fishing to the river which is not far from his home. Each time he was fishing, it's easy because the fish got in the clear river that is a lot of fish. Pancingannya he cooked the fish to eat.

One evening, after returning from the fields he went straight to the river for fishing. But it was quite a long time he did not provoke any iakan gets. Events like that, never experienced before. Because usually fish in the river is easy to hook him. Because already too long no one takes the bait rod, he was so upset and decided to quit fishing. But when he was about to pull rod, fishing rod suddenly was struck by a fish pulled it away ketengah river fishing. His heart had been upset that turned into a happy, Because he knew that the fish grabbed the pole was a big fish.

After a while he let the rod is pulled to and fro, then hook it disentakkannya, and there was a big fish hanging and floundered at the end of the rope pole. Quickly the fish was pulled to the ground so as not to loose. Smiling, happy eyes pole he was separated from the fish's mouth. By the time he was off the hook, the fish looked at him meaningfully. Then, after the fish was placed into one where he got into the river to bathe. His feeling elated because he had never had fish that big. He smiled as he imagined how good the fish's meat later when it's baked. When leaving the river to return to his house was getting dusk.

Arriving home, he immediately brought a big fish to the kitchen pancingannya results. When he was about to light a fire for grilling fish, firewood in the kitchen turns out her home was gone. He immediately went out to get firewood from the ground under the house. Then, carrying a few pieces of firewood she climbed back into the house and went straight to the kitchen.

By the time he arrived in the kitchen, he was surprised at all because the big fish that is not there anymore. But where the fish was placed seemed stretched a few pieces of gold. With shock and surprise experienced a strange situation, he left the kitchen and entered the room.

When he opened the door, suddenly tersirap blood because in the room stood a woman with her hair long and curly. The woman was combing her hair as she stood facing the mirror that hung on the bedroom wall. A moment later the woman suddenly turned and looked at the man that stood bewildered at the mouth of the door. The man became very fascinated because the face of the woman who stood before him extraordinary beautiful. He had never seen such a beautiful woman that though formerly he had wandered far into the various countries.

Because it was late, she asked that the lights on. After he turned on the lights, he invited her to accompany him kedapur because he wanted to cook rice for them. While waiting for the rice is cooked, as told by her that he was an incarnation of the great fish that had gained him when fishing in rivers. Then explain also that some pieces of gold located in the kitchen it was an incarnation scales. After several weeks she states willing to accept his proposal on condition that he must swear that all his life he would never bring up the origin of her incarnate myang of fish. After he had thus sworn, kawinlah them.

A year later, they were blessed with a son they named Samosir. Sngat spoiled child that resulted in the boy's mother who is less good tempered and lazy .

Once large enough, the boy told his mother drove rice every day for his father who worked in the fields. However, he often refused to do the job that forced her mother to deliver rice to the fields.

One day, the boy told his mother again to deliver rice to the farm for his father. At first he refused. However, because of continued forced his mother, with kesl he went to deliver the rice. In the middle of the road, mostly rice and pauknya she eats. Arriving in the fields, the rest of the rice it is only a little he gave to his father. When received, the father was feeling very hungry because the rice was delivered late. Therefore, it is the father became very angry when he saw the rice given to him are the remains. Growing anger when his son confessed that he who takes up most of the rice it. Patience is the father is lost and she beat her son, saying: "Son of insolent. Not ungrateful. Really you're the offspring of women who come from fish! "

Sobbing, the boy ran home to find her mother at home. To his mother he complained that he had beaten his father. All the words uttered slur on his father tell him anyway. Listening to his son, the mother was so sad, especially because her husband has violated his oath with the words slur he spoke to his son. The mother told her to immediately go up the hill which is located not so far from their home and climb the highest tree located at the top of the hill. Without asking again, the child's mother immediately take command. He ran toward the hill and climb it.

When seen by the mother her son was almost to the top of trees that climb up the hill, he ran toward the river that are not so far away from their homes. When he arrived on the banks of the river is lightning accompanied by thunder, which megelegar. A moment later he jumped into the river and suddenly turn into a big fish. At the same time, the river was flooding and down too heavy downpours. Some time later, the river was already overflowing everywhere and tergenanglah valley where the river flows. Mr. Toba could not save himself, he was drowned by a pool of water. Eventually, it expanded pool of water and turned into a huge lake that later called the Lake Toba. Being a small island in the middle named after the island of Samosir.


Sumber : http://www.sarjanaku.com/2011/09/cerita-rakyat-dalam-bahasa-inggris.html

Malin Kundang


At one time, there lived a family of fishermen in the coastal area of ​​Sumatra. The family consists of father, mother and a son named Malin Kundang. Because the family's financial situation is alarming, the father decided to make a living in the country by wading across the wide ocean. So Malin and his mother lived in their huts. A week, two weeks, a month, two months even a year over the length, Malin's father also did not return to his hometown. So that his mother had to replace Malin's father to make a living.

Malin including a smart kid but a bit naughty. He often chasing chickens and hit him with a broom. One day, when Malin was chasing chickens, she tripped over a rock and injured his right arm hit by stones. The wound became etched dilengannya and can not be lost.


After growing up, Malin Kundang feel sorry for her mother who worked hard for a living to raise themselves. He thought to make a living in the country side in hopes of later on when returning home, she was already a wealthy man. Malin interested in the invitation of a merchant ship captain who was once poor now become a wealthy man. Malin Kundang expressed intention to her mother.

His mother was originally less agrees with the intent Malin Kundang, but due to hold urgent Malin, Malin Kundang mother finally agreed though with a heavy heart. After preparing the supplies and equipment to taste, Malin head over to the dock with escorted by her mother. "My son, if you have succeeded and become affluent, do not you forget about your mother and halamannu this village, son," said Ms. Malin Kundang while in tears. Malin ridden ships that increasingly distant, accompanied by Ms. Malin Kundang wave. During their stay in the boat, Malin Kundang lot to learn about seamanship on the crew that have been experienced. Along the way, suddenly climbed Malin Kundang ships were attacked by pirates. All the commodities traders who were on the ship seized by pirates. Even most of the crew and people on the ship were killed by the pirates.

Malin Kundang very lucky he was not killed by the pirates, because when it happened, Malin immediately hid in a small space enclosed by the timber. Malin Kundang adrift amid the sea, until finally the ship was stranded on a beach. With the remaining power available, Malin Kundang walked to the nearest village from the coast. Arriving in the village, Malin Kundang helped by people in the village after previously telling what happened to him. Malin village where stranding is a very fertile village. With tenacity and perseverance in work, Malin gradually managed to become a wealthy man. It has a lot of merchant ships with men of more than 100 people.


After becoming rich, Malin Kundang marry a girl to be his wife. News Malin Kundang who have become wealthy and married to the mother also Malin Kundang. Mother Malin Kundang feel grateful and very happy his son had succeeded. Since then, the mother of Malin Kundang every day go to the dock, waiting for her son might return to his hometown. After a long marriage, Malin and his wife set sail with a large and beautiful ship with crew and a lot of bodyguards.

Malin Kundang mothers who stayed with his son every day, saw a very beautiful ship, into the harbor. He saw two people standing on the deck. He believes that standing was his son and his wife Malin Kundang. Malin Kundang came down from the ship. He was greeted by his mother. Once close enough, his mother saw right dilengan dozen injured people, the more convinced his mother that he was approached Malin Kundang. "Malin Kundang, my son, why did you go so long without sending any news?", She said, hugging Malin Kundang. But what happens then? Malin Kundang immediately release her mother's arms and pushed it down. "Women do not know myself, as my mother's only air admitted," said Malin Kundang to her mother. Malin Kundang pretended not to recognize her mother, embarrassed by her mother who is old and wearing tattered clothes. "She's your mother?", Malin Kundang wife Tanya. "No, he was just a beggar who pretended to be claimed as the mother in order to get my property," Malin said to his wife.

Hearing statement and treated unjustly by his son, Malin Kundang mother very angry. He is not expected her to be a rebellious child. Because of mounting anger, Malin's mother tipped his hand saying "Oh God, if he my son, I sumpahi he became a rock". Not long after the winds roared loud and violent storm destroys the ship came Malin Kundang. After that Malin Kundang body slowly becomes stiff and eventually finally shaped into a rock.

Sangkuriang

Long time ago in West Java, lived a beautiful girl named Dayang Sumbi. She was also smart and clever. Her beauty and intelligence made a prince from the heavenly kingdom of Kahyangan desire her as his wife. The prince asked permission from his father to marry Dayang Sumbi. People from Kahyangan could never live side by side with humans, but his father approved on one condition, when they had a child, the prince would transform into a dog. The prince accepted the condition.
They get married and lived happily in the woods until Dayang Sumbi gave birth to a baby boy. The prince then changed into a dog named Tumang. Their son is named Sangkuriang. He was very smart and handsome like his father. Everyday, he hunted animals and looked for fruits to eat. One day, when he was hunting, Sangkuriang accidentally killed Tumang. His arrow missed the deer he was targeting and hit Tumang instead. He went home and tells her mother about the dog. “What?” Dayang Sumbi was appalled. Driven by sadness and anger, she grabbed a weaving tool and hit Sangkuriang’s head with it. Dayang Sumbi was so sad; she didn’t pay any attention to Sangkuriang and started to cry.
Sangkuriang feel sad and also confused. How can his mother love a dog more than him? Sangkuriang then decided to go away from their home and went on a journey. In the morning, Dayang Sumbi finally stopped crying. She started to feel better, so she went to find Sangkuriang. But her son was no where to be found. She looked everywhere but still couldn’t find him. Finally, she went home with nothing. She was exhausted. She fell asleep, and in her dream, she meets her husband. “Dayang Sumbi, don’t be sad. Go look for my body in the woods and get the heart. Soak it with water, and use the water to bathe, and you will look young forever,” said the prince in her dream. After bathing with the water used to soak the dog’s heart, Dayang Sumbi looked more beautiful and even younger.
And time passed by. Sangkuriang on his journey stopped at a village and met and fell in love with a beautiful girl.He didn’t realize that the village was his homeland and the beautiful girl was his own mother, Dayang Sumbi. Their love grew naturally and he asked the girl to marry him. One day, Sangkuriang was going on a hunt. He asked Dayang Sumbi to fix the turban on his head. Dayang Sumbi was startled when she saw a scar on his head at the same place where she, years ago, hit Sangkuriang on the head.
After the young man left, Dayang Sumbi prayed for guidance. After praying, she became convinced that the young man was indeed her missing son. She realized that she had to do something to prevent Sangkuriang from marrying her. But she did not wish to disappoint him by cancelling the wedding. So, although she agreed to marry Sangkuriang, she would do so only on the condition that he provides her with a lake and built a beautiful boat, all in one night.
Sangkuriang accepted this condition without a doubt. He had spent his youth studying magical arts. After the sun went down, Sangkuriang went to the hill. Then he called a group of genie to build a dam around Citarum River. Then, he commands the genies to cut down trees and build a boat. A few moments before dawn, Sangkuriang and his genie servants almost finished the boat.

Digital Marketing


Definition :
Digital Marketing is a form of marketing / marketing via internet, mobile and interactive forms of marketing other. Digital Marketing is the definition found in wikipedia or in some online source that there are: marketing through digital media2, intended for the target audience directly / personally, with a budget that is much more efficient than traditional media.
The forms of Digital Marketing is: Display Marketing, Mobile Marketing, Search Engine marketing, social marketing and Affiliate marketing. In Indonesia, not many people doing affiliate marketing. One reason is not many sites that do online sales / e-commerce, thus counting the number of visitors to the home page of a brand has not been able to generate revenue.
The advantages of Digital Marketing, digital marketing through the measurement / metrics nearing its accuracy. The advertisers can easily find out how many people saw his advertisement, how many people interacted with her ​​ad, how many people are visiting an advertiser's website, can we even know how much it costs to a lead / prospect. Metrics can be used as a benchmark of success of a marketing campaign. If we put up a banner ad on a site and after a measured, it is not so much a click, could mean a banner that does not attract the audience or something that is not advertised on target.

Examples of companies that utilize digital marketing (national or international):
Indosat: Jakarta, 29 September 2011 - Indosat again won three awards in the arena of Digital Marketing Awards 2011 Performing the Great Provider Telecommunication Website category, Great Performing Brand in Social Media and Performing Digital Great Product categories achieved GSM SIM Card IM3 The Best in Design. On the same occasion, a subsidiary of PT Indosat Indosat Mega Media (IM2) also awarded the Best Digital Marketing 2011 for the category of Internet Service Provider. Earlier, in 2010 The company also has won several Digital Marketing Awards.

Strategy:
In an effort to optimize a more effective communication channels to all customers, communities and members of the community, Indosat is committed to taking a number of online channels and social networks such as the development of various www.murahituim3.com microsite for young people and for the professional www.indosatmobile.com and housewives. This microsite was created in the context of digital brand activation to improve the closeness and involvement with programs Indosat.